DIGITALIZATION OF PUBLIC-PRIVATE PARTNERSHIP ACTIVATION PROCESSES AS A TOOL FOR ATTRACTING INVESTMENT

Abstract

Currently, one of the promising areas of economic development is digitalization in general and the formation of a high-quality information infrastructure in particular. This is especially true for the processes of activating public-private partnership – mutually beneficial interaction between the state and business. Due to the pandemic, investors are working with their portfolio more carefully, and it becomes more difficult to attract private funds. The purpose of the study is to analyze the information environment for PPP projects, namely, to assess its attractiveness and transparency for investors. The objectives are to analyze the distribution of concession agreements by investment volume, identify problem areas in the implementation of public-private partnership programmes of the Russian Federation, describe measures that contribute to improving the efficiency of public-private interaction. General scientific methods of analysis and synthesis were used in the work. The authors relied on such materials as current publications of domestic and foreign scientists on the research topic, materials of All-Russian and international management conferences, electronic reports of research centers and official statistics provided by government agencies. As a result, an interactive map is described rating of cities by the level of development of project activities in the field of public-private partnership. The interactive map is a powerful tool of digital transformation, unlike the annual published electronic and paper reports, more accurately reflects the situation on the PPP projects market at the current time, that is, the information remains relevant for each of the requests of each subsequent user. The article also presents the results of a comparative analysis of popular mapping programs as a definition of the most effective and sustainable platform for creating a service. By transforming the traditional information infrastructure in this way, it is possible to increase the investment attractiveness of subjects, and therefore affect the quality of life of residents of both individual cities and the whole country.