Retail Price Calculation Mathematical Model with Correction of the Forecast of Demand for Goods

Authors

  • O. V. Loginovskiy South Ural State University, Chelyabinsk
  • A. V. Bal' South Ural State University, Chelyabinsk

Keywords:

retailer chain, pricing, forecasting

Abstract

There are differentiated and broadened in process of every retail chain development range of goods, shops etc. This makes necessary to increase sales and profit, improve stock management efficiency, use different automatic retail price assessment and based on specific algorithms demand forecasting instruments. These specific algorithms should consider range of factors such as planning numbers, demand elasticity, different marketing actions and many others.

The article describes retail prices assessment algorithm and mathematical model, which consider the factors mentioned above and beside allow to review demand forecasts considering price changes.

Author Biographies

O. V. Loginovskiy, South Ural State University, Chelyabinsk

д-р техн. наук, профессор, заслуженный деятель науки РФ, заведующий кафедрой информационно-аналитического обеспечения управления в социальных и экономических системах

A. V. Bal', South Ural State University, Chelyabinsk

аспирант кафедры информационно-аналитического обеспечения управления в социальных и экономических системах

References

Гальперин, В.М. Микроэкономика / В.М. Гальперин, С.М. Игнатьев, В.И. Моргунов. – СПб.: Экономическая школа, 1999. – 348 с.

Демьянов, В.Ф. Недифференцируемая оптимизация / В.Ф. Демьянов, Л.В. Васильев. – М.: Наука, 1981. 384 с.

Черноруцкий, И.Г. Методы оптимизации в теории управления / И.Г. Черноруцкий. – СПб.: Питер, 2004. – 104 с.

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Published

2015-02-17

Issue

Vol. 15 No. 1 (2015)

Section

Short messages