Vol. 10 No. 1 (2013)

Articles

• THE METAPHORICAL IMAGE OF MASS AUDIENCE IN RUSSIAN AND AMERICAN MEDIA-DISCOURSES

  Svetlana Yakovlevna Koltysheva

  4-9

  • PDF (Русский)

• THE ADVERTISING MEDIA TEXT IN MEDIA CONVERGENCE

  Lidiya Kamilovna Lobodenko

  10-15

  • PDF (Русский)

• COMMUNICATION STRATEGIES OF ORTHODOX RELIGIOUS PUBLICATIONS (BASED ON "CHELYABINSK ORTHODOX GAZETTE")

  Elena Vladimirovna Ponomareva

  16-21

  • PDF (Русский)

• POETICS OF PROZAIC THREE-MICROCYCLE (N. GUMILEV “EARTH JOY OF LOVE”, B. PILNYAK “ENGLISH STORIES”)

  Elena Vladimirovna Ponomareva, Yulia Petrovna Ageeva

  22-27

  • PDF (Русский)

• VISUAL APPEARANCE OF THE «SNOB» MAGAZINE

  Tatyana Fedorovna Semyan

  28-32

  • PDF (Русский)

• AGE AND PSYCHOLOGICAL FEATURES OF PERCEPTION AS CRITERION OF EFFICIENCY OF MASS COMMUNICATION

  Elena Leonidovna Soldatova

  33-38

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• FROM HOMER TO PREVERT: GEORGE BRASSENS’ POETIC ASSOCIATIONS

  Valentin Iosifovich Tomashpolsky, Julia Alexandrovna Istratova

  39-43

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• STRUCTURE OF THE METHODS OF JOURNALISTS’ INFLUENCE ON PEOPLE’S CONSCIOUSNESS USED ON THE PAGES OF PERIODICALS

  Elena Fedorovna Yashchenko

  44-49

  • PDF (Русский)

• RESEARCH ARTICLE TEXT AS AN INDICATOR REFLECTING PECULIARITIES OF LANGUAGE CONSCIOUSNESS OF POST-GRADUATES STUDENTS

  Ekaterina Vladislavovna Vaganova

  50-52

  • PDF (Русский)

• LINGUISTIC CREATIVITY AS A PARTICULAR CASE OF THE LANGUAGE PRECEDENT

  Anna Valer'evna Sviridova

  53-58

• CONCEPT AS AN OBJECT OF LINUISTICS

  Olga Alexandrovna Turbina

  59-64

  • PDF (Русский)

• DEFINITION OF PROVERBS (LINGUISTIC ASPECT)

  Larisa Borisovna Katzuba

  65-67

  • PDF (Русский)

• KINDS OF THE PHRASEOLOGICAL POLYSEMANTICISM AND THE WAYS OF ITS FUNCTIONING IN COMPARATIVE LINGUISTICS (BASED ON THE ENGLISH AND RUSSIAN SAMPLES)

  Seda Vitalyevna Leskina

  68-71

  • PDF (Русский)

• NORMS IN PHRASEOLOGY

  Elena Muhamedovna Khakimova

  72-78

  • PDF (Русский)

• THE TEXT OF THE METHODICAL NOTE – MODEL OF COMMUNICATIVE INTERACTION IN INSTITUTIONALLY-FOCUSED COMMUNICATION

  Svetlana Anatolievna Gerasimova

  79-83

  • PDF (Русский)

• ENCYCLOPEDIC MULTIMEDIA ASSOCIATIVE DICTIONARY «BARCELONA IN THE LIFE AND WORK OF FAMOUS PEOPLE»: PRINCIPLES OF COMPILING

  Tamara Nikolaevna Khomutova, Armenui Manvelovna Kashkhchyan

  84-88

  • PDF (Русский)

• ON INTERACTIVE SUMMARIZATION ORIENTED TO MACHINE TRANSLATION

  Svetlana Olegovna Sheremetyeva

  89-92

  • PDF (Русский)

• FROM THE HISTORY OF THE USING OF THE PREPOSITIONS WITH THE AIMING OF THE MEANING IN THE OFFICIAL DOCUMENTS OF THE SECOND HALF OF THE XVIII CENTURY (ON THE MATERIAL OF THE UNITED STATE ARCHIVE OF THE CHELYABINSK REGION)

  Maria Valer'evna Raevskaya

  93-97

  • PDF (Русский)

• ABOUT REASONS OF COMMUNICATION FAILURES

  Anna Yurievna Serebrykova

  98-100

  • PDF (Русский)

• ИНОЯЗЫЧНОЕ ОБРАЗОВАНИЕ В ВУЗЕ: СОСТОЯНИЕ, ПРОБЛЕМЫ, РЕШЕНИЯ

  Tamara Nikolaevna Khomutova

  101-105

  • PDF (Русский)

• THE DYNAMIC DEVELOPMENT OF LANGUAGE NORM AND SLANG EXPRESSIONS FUNCTIONING (IN RUSSIAN AND FRENCH)

  Daria Sergeevna Bespalova

  106-108

  • PDF (Русский)

• COMICS AS A TYPE OF CREОLIZED TEXT

  Natalia Yuryevna Grigorieva

  109-111

  • PDF (Русский)

• SEMANTIC PROPERTIES OF PHRASEOLOGICAL UNITS CONSTITUTING THE MACROFIELD OF MEASURE AND DEGREE OF A STATIC CHARACTERISTIC (ON THE MATERIAL OF THE RUSSIAN AND ENGLISH LANGUAGES)

  Dmitry Vladimirovich Zaykov

  112-117

  • PDF (Русский)

• SYNTHESIS OF THE LYRIC AND EPIC IN THE DIARY PROSE OF THE GREAT PATRIOTIC WAR (V.V. IVANOV «DIARIES», A.T. TVARDOVSKIY «I WENT TO MY ATTACK. DIARIES. LETTERS. 1941–1945»)

  Anna Mihajlovna Markus

  118-122

  • PDF (Русский)

• УНИВЕРСАЛЬНОЕ И КУЛЬТУРНО-СПЕЦИФИЧЕСКОЕ В СТРАТЕГИЧЕСКОМ МОДЕЛИРОВАНИИ РЕКЛАМНОЙ КОММУНИКАЦИИ В РОССИИ И ЗА РУБЕЖОМ (НА ПРИМЕРЕ РОССИЙСКИХ И АМЕРИКАНСКИХ ВИДЕОРОЛИКОВ КОСМЕТИЧЕСКИХ СРЕДСТВ)

  Ksenia Andreevna Morsova

  123-127

  • PDF (Русский)

• CONCEPT OF INTERNAL OBJECT OF PROCESSUAL PHRASEOLOGICAL UNITS

  Christina Andreevna Rang

  128-130

  • PDF (Русский)

• ELEMENTS OF VERSE IN THE WORKS OF D. OSOKIN

  Tatyana Aleksandrovna Chigintseva

  131-136

  • PDF (Русский)

• LINGUISTICS IN THE CONTEXT OF CULTURE

  Elena Vladimirovna Kharchenko

  136

  • PDF (Русский)